Session 4 – The Marketing Balancing Act

26 May 2017
2:30pm - 3:30pm
Upstairs Theatre 201/202

Session 4 – The Marketing Balancing Act

In today’s competitive brewing industry it is imperative to recognize how a creative marketing strategy can differentiate your product from the competition. This session will provide you with a practical understanding of how marketing can amplify and accelerate the growth of your brands. Experienced panelists will share their winning strategies, not so winning strategies, and their insight on where best to creatively spend your marketing dollars.